The travel journal
Blog
How Property Managers Can Build Restaurant Partnerships That Drive Direct Bookings
Learn how property managers can leverage local restaurant partnerships to boost SEO, enhance guest experiences, and drive direct bookings in ways OTAs can't match.
A Property Manager’s Guide to Preparing Homes for High-Performing Photography
Long before pricing strategies, amenity lists, or channel distribution come into play, travelers make a decision based on how a home feels on screen. With attention spans measured in seconds, listing photography often has under 20 seconds to create interest and establish trust.
The Role of Welcome Guides in a Great Vacation Rental Experience
A welcome guide is one of the most powerful and most misunderstood tools in a vacation rental. Many hosts think of it as a place to store information. In reality, it’s a communication strategy. It’s how you speak to guests when you’re not there. It’s how you replace the in-person greeting, the quick walkthrough, and the “just text me if you need anything”, all without interrupting their vacation.
How Top Property Managers Build Brands That Stand Out
This guide breaks down the core strategies top operators use to create distinctive, high-impact brands, along with clear, practical actions you can start implementing today.
Designing Vacation Rental Property Pages That Drive Clicks, Page Views, and Bookings
Great vacation rental design is about more than aesthetics, it’s how you earn trust, keep visitors engaged, and signal quality to Google. We break down the design choices that drive clicks, time on site, and bookings, and explain why those same signals help your site rank higher.
The Complete Guide to Setting Up Social Media for Vacation Rental Success
Social media now shapes how travelers discover destinations and decide where to stay. This guide walks through how to set up and optimize your social channels to attract the right audience, stay consistent, and turn inspiration into demand.
A Practical Guide to SEO for Vacation Rental Property Managers
Why SEO is a long-term growth engine for reducing reliance on OTAs and building a marketing channel that compounds over time.
Influencer Marketing for Vacation Rental Managers: How to Build a Scalable Program
Discover how influencer marketing drives real bookings in the travel industry and how Wander uses data-driven strategies to create a scalable program.
On-Page SEO vs Off-Page SEO for Vacation Rental Websites
This guide breaks down what on-page SEO and off-page SEO actually mean for vacation rentals, why you need both if you really want to win at search, and how to approach both in a way that supports sustainable direct booking growth.
Transforming Customers Into Owners
Announcing the launch of Wander REIT – the first and only vacation rental REIT (as far as we know)
Wander REIT - Investing in vacation rentals just got easier
We’re thrilled to announce that investing in Wander REIT just got a whole lot easier. You can now (literally) become a vacation rental investor in just a few clicks.